Product Releases

Fulfillment Automation Marketing Engine (FAME)

Drive conversion and brand loyalty with a data-driven fulfillment marketing program.

MasonHub’s FAME leverages your order attributes to target specific audiences with memorable unboxing experiences and promotions that strengthen your brand and drive engagement. 

How it works:

  1. Determine your marketing campaign objectives.
  2. Connect with your Client Services representative to create a FAME campaign and coordinate delivery of collateral, if needed.
  3. Launch your campaign! 
  4. Orders pass through FAME to determine if there’s a match.
  5. We pack & ship according to the FAME rules you set up.

Send order tags like “subscription”, “first order”, “influencer”, and “promo insert” to tell us who should be part of your FAME campaigns. Or, FAME can leverage existing attributes like international addresses or when a customer orders a specific SKU.

Some FAME campaigns our clients are running right now!

  • PROMOTIONAL INSERTS
    Spreading awareness and testing out a discount promotion code with a packaging insert.
  • THANK YOU CARDS AND PERSONAL NOTES
    Printing customized packing slip messages; inserting personalized items for first-time or VIP customers. 
  • PRE-PRINTED RETURN LABELS
    Making returns as easy as possible by inserting a prepaid return label into the customer’s order.
  • PRODUCT SAMPLES AND GIFT WITH PURCHASE
    Introducing customers to other product lines by including free samples while quantities last; surprising and delighting with a small gift.
  • CUSTOMIZED PACKAGING
    Elevating the unboxing experience for first-time customers with a special box and tissue paper. 

Got a great idea for a memorable unboxing experience or promotion?

Tell us how MasonHub can help you kickstart your FAME campaign today!